1. Style – We’re obsessed with styling innovations like Embossed In Register technology for grain patterns you can feel, enhanced beveled edges for a more realistic appearance and integrated grout lines in perfectly coordinating shades.
2. Strength – Our waterproof, kidproof, petproof floors are engineered to withstand real life with thick wear-layers and strong cores. That’s why they’re backed by lifetime residential warranties.
3. Simplicity – We make COREtec floors easy to install and a breeze to care for. Even our Encore floor cleaner is a time saver because there’s no need to rinse.